In this talk, we share how we use AI in our everyday product work. Through examples from real projects, we’ll show how we turn customer feedback and product data into decisions, explore and test ideas, and follow up on what we ship.

As product designers, our work increasingly extends into analysis and development. We’ll share how this is changing the way we work and what makes it possible: the right context, shared workflows and close collaboration across disciplines.

This talk is for product leaders, PMs, designers, engineers and analysts looking for practical ideas to bring back to their teams.